Digital Marketing Certifications

Digital Marketing Certification: Is it Worth the Investment?

In today’s world, digital marketing is an essential component of business growth and success. It’s not enough to just have a website or social media presence – companies need to effectively leverage digital marketing tools and techniques to reach their target audience and drive conversions. Realizing the worth of digital marketing certifications, many marketers and …

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Digital Marketing is a Great Option after a Career Break

Top Reasons Why Digital Marketing is a Great Option after a Career Break

If you’ve taken a break from your career and are thinking of getting back, then digital marketing can be a great choice. It’s a next-generation career that’s open to anyone with the potential and desire to succeed.  Here are the top reasons why you should consider returning to work as a digital marketer: No technical …

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Digital Marketing in India

Why Digital Marketing is Booming in India?

Digital marketing has become an integral part of business promotions. This modern advertisement strategy helps brands promote themselves through various online channels and earn revenues at the convenience of a few clicks.  The growing trend of digitalization has created enormous demand and opportunities for professionals who possess the knowledge and skills required to utilize the …

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Traditional Marketing vs Digital Marketing

Traditional Marketing Vs. Digital Marketing: The Major Differences

Digital marketing is replacing all forms of traditional marketing. In today’s world, everything has gone digital, and this also applies to the marketing field.  Online marketing strategies offer a plethora of advantages over traditional marketing methods. This has made recruiters in companies around the world choose digital marketing experts for the promotion of various brands.  …

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Scope of Digital Marketing

Scope of Digital Marketing Jobs at Present and in the Future

There is an increased demand for Digital Marketing Courses as digital marketing is becoming an essential part of modern-day marketing strategies. With the increasing adoption of digital technologies and the internet, the scope of digital marketing jobs has expanded significantly over the past few years.  In the present, there is a huge demand for skilled …

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Impact with Influencer Marketing

Going Beyond Traditional Ads to Make an Impact with Influencer Marketing

Influencer marketing is a popular online marketing strategy and a potent marketing tool in today’s social media age. It is becoming more popular and in demand, and market spending is also increasing.  What is the concept of “influencer marketing”? Marketing the products or services with the help of influencers, ranging from celebrities to everyday social …

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